Taylor Morrison Celebrates Madeira East Grand Opening Success

SACRAMENTO, Calif. (July 11, 2014) –Taylor Morrison Northern California recently hosted a Grand Opening celebration for their three highly anticipated Elk Grove communities at Madeira East: Aveiro, Prado and Viana. Madeira East’s official unveiling of the community’s six brand new, designer-decorated model homes attracted over 1,200 visitors during the grand opening weekend and has enjoyed a significant number of new home sales to date. “There was much excitement and positive responses from visitors all weekend long that enjoyed these elegantly designed and spacious floorplans,” said Debi Russum, Madeira East Sales Associate.


Affordably priced from the high $300,000’s, Madeira East offers classic architecturally designed exteriors available in Craftsman, Cottage and Santa Barbara styles. Every Madeira East home features a gourmet kitchen with granite countertops, a gas cook top, and an ENERGY STAR® dishwasher. Madeira East homes also incorporate some of the latest energy-efficient features including a tankless water heater, low-flow plumbing, on demand hot water recirculator in the kitchen and bathrooms, Low-E windows, interior sprinkler system, high efficiency heating and air, and programmable thermostats. All of these features combine to help homeowners realize increased energy savings right from the start.


Aveiro offers a brand new collection of four single and two-story home designs ranging in size from 1,851 to 3,013 square feet. The homes feature three to five bedrooms, up to four bathrooms, and either a two or three-car garage. Home shoppers will enjoy the meticulous design of the luxurious master suite that boasts a spacious master bedroom, generous walk-in closet, dual vanities, and a soaking tub.


Featuring four unique home designs to choose from, Prado ranges in size from 2,476 to 3,885 square feet and features three to five bedrooms, up to four and one-half baths, and a three-car garage. Every chef from novice to professional will appreciate the attention to detail in the kitchen that features a center-island with built-in breakfast bar, ample storage and usable counter space, an expansive walk-in pantry, and a spacious eat-in nook.


Viana, the third and final collection, features three new home designs to choose from ranging in size from 2,972 to 4,590 square feet. The homes feature three to six bedrooms, up to five and one-half baths, and a three-car garage. Highlighted by formal rooms that are perfect for entertaining, optional first floor bedroom suites, covered outdoor living spaces, and expansive master bedrooms, Viana homes have been elegantly designed to offer the ultimate in comfort, beauty and luxurious living. Additionally, a variety of flexible room options and designer-selected options are available to help homebuyers create their ideal new home.


Situated in Elk Grove, these beautifully designed homes are nestled around a neighborhood park within the Madeira East community and create a “master-planned” feel. Conveniently located, Madeira East provides easy access to two major freeways, the Sacramento International Airport, and a variety of public transportation options. The city of Elk Grove is known for its impeccable schools within the Elk Grove Unified School District. In addition to being the leader in progressive education, Elk Grove houses exceptional restaurants, the renowned Strauss Festival, premier shopping and more.


For more information on this exciting new community, please contact the sales center at (916) 686-3695. Taylor Morrison’s Madeira East is located at 9969 Lousada Drive, near the corner of Big Horn Blvd and Whitelock Pkwy in Elk Grove.


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About Taylor Morrison

Headquartered in Scottsdale, Arizona, Taylor Morrison Home Corporation (NYSE:TMHC) operates in the U.S. under the Taylor Morrison and Darling Homes brands and in Canada under the Monarch brand.  Taylor Morrison is a builder and developer of single-family detached and attached homes serving a wide array of customers including first-time, move-up, luxury and active adult customers. Taylor Morrison divisions operate in Arizona, California, Colorado, Florida and Texas.  Darling Homes serves a variety of consumers from move-up to luxury homebuyers in Texas. Monarch, Canada's oldest homebuilder builds homes for first-time and move-up buyers in Toronto and Ottawa as well as high rise condominiums in Toronto.  For more information about Taylor Morrison, Darling Homes or Monarch, please visit, and



For further information: Jill Eyler Taylor Morrison (916) 355-8900